Confessions of an airline executive – CNN.com


Confessions of an airline executive – CNN.com

This is an interesting article. unfortunately it does not address the main outstanding question I have – why does the airline industry (and this includes not just the airlines, but the airport authorities, government agencies and all others involved in this continuously worsening mess) believe that it is acceptable to provide atrocious customer service, disrespect their customers, and generally perform badly in all aspects of their operations, and yet feel they should stay in business. Quite honestly, most business that were run this badly would be dead in months.

As a side note, a couple of weeks ago I had written a post (more of a rant than a post) about my recent experiences flying. I saved it, but did not post it, as I was not online (I was on a plane). Unfortunately it seemed to disappear from my saved drafts. I took this a s I sign that I should not post it! To summarize, though, I was on my 4th trip in two weeks – one to Toronto, and three to other endpoints, but going through Toronto. So, a total of 14 flights. The “on time” performance on these 14 flights was somewhat less than 50% (and this is considering anything within an hour of on time as “on time”). What was disturbing to me was that none of the delays were due to whether, air traffic congestion, or any cause “outside of the airline’s control”. In all cases, the cause airline mismanagement. For example, 2 cases of “the plane is not working”, because the flight segments between Toronto and Moncton are all crappy, old, small planes. Another case, we could not leave Moncton because the incoming plane from Toronto had not arrived. Why? Because no ground crew had been assigned in Toronto to the departure gate, and so they could not load the plane. Yet another case, we sat on the plane for 45 minutes after having landed at Toronto because no ground crew was available at our gate (what, they were not expecting us?).

All of this reflects the fact that this airline (and almost all others with whom I have travelled in the last 5 years) accept that lousy service and disrespect for passengers and their time should be the norm. And they will continue to think this way as long as it costs them more to fix the problem than accept it.

So, how do we make it cost them more to be incompetent? Well, how about every time they are late due to their own incompetence, everyone on the flight gets a partial refund. Say, $50/half hour delay? Make it cost them money, and they will fix the problem. 

Of course, this will only partially address the problem, since we still have to deal with airports, security, and other aspects of the experience which are designed without any consideration for the customer.

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About

I have been working in the world of technology for 25-odd years. I am an entrepreneur and consultant, focused on software solutions, social networking, and innovation processes. Currently, I am a Principal Consultant with T4G Limited, specializing in Portal Technologies (including SharePoint), software/systems development, service oriented architectures, and many other things which I will probably not remember until I need to use them. Prior to that, I was VP of Technology at Whitehill Technologies, Inc., where I spent almost 9 years helping to grow the company from a start-up to one of the most successful private software companies in Canada. Prior to that I worked on internet conferencing using early VoIP, and on large military communications projects. Before even that, I worked in satellite control, and remote sensing. Going way back to university, my focus was on theoretical physics and astrophysics. Currently my interests revolve around most aspects of software development, from technologies to management, and in the area of defining sustainable, repeatable processes for innovation within technology organizations. I also have a particular interest in Tablet PC technologies – I have been using one for several years, and I love it. On the personal side, I still have a strong interest in all aspects of science, especially physical sciences, as well as philosophy and comparative religion. In addition, I am into music, playing guitar (badly, I am sorry to say), and reading almost anything I can lay my hands on. I am also a member of the IEEE/IEEE Computer Society, and of the Association for Computing Machinery.

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Posted in Customer Service, Rant, Trends

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Please keep in mind that any opinions, points-of-view, comments, or other content which I post to this site are mine and mine alone. They in no way reflect the views of my employer, my country, my dog, my cat, or anyone else you can think of. To paraphrase Monty Python, "That is the theory that I have and which is mine, and what it is, too."

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